Following is the Agenda for the Meeting of the MARPA Marketing Committee. The meeting is open to all MARPA members. We look forward to seeing you there!
MARPA Marketing Committee Meeting Agenda
October 12, 2011 / 5:15 pm-5:45 pm
Board Room, 2nd Floor of the LAS Renaissance
I. MARPA Accomplishments
A. Media
1. MARPA Featured in magazine articles throughout the year
2. Traded valuable things for advertising space to promote MARPA endeavors
B. Website
1. Finished and implemented new website
2. Kept content dynamic with auto-load of blog entries, updates on MARPA government submissions, updates to Conference Agenda
C. Blog
1. Promoted PMA
2. Promoted MARPA
3. Educated the industry
4. Kept PMA industry up-to-date on developments that affect them
II. 2012 Goals
A. Continue to increase awareness of PMA
B. Increase membership
C. Continue to grow the conference
III. Upcoming Committee Projects
A. Design the 2012 conference (common theme for postcards, brochure and other artwork)
B. Contacting your business partners to encourage participation
C. Improve website
1. Leasing information page
2. Marketing information page
D. Blog
1. Content!
E. Press release system
F. Social media?
1. Facebook
2. Linked-in
IV. New business